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It’s been a great week so far at Laconia Bike Week, and tens of thousands have turned out to attend the 3rd largest motorcycle rally in the country. We just got a report from AMSOIL Regional Sales Manager Peter Markham on some of the happenings taking place in the mountains of New Hampshire. A cold and wet start to the 88th annual rally didn’t deter bikers from attending, and it looks like things are just getting started. The sun finally shone on the Laconia Motorcycle Rally On Wednesday and the riders came back out.

2010 Year In Review

by AMSOILCorporate

2010 has been another good year at AMSOIL. From a dozen new product announcements to several new high-profile sponsorships, AMSOIL rounded out the decade with continued growth and much to be excited about going forward. Here are a few of the highlights of the year just completed.

OEM or Aftermarket Filters?

by AMSOIL Synthetic Motor Oil Dealer

Many people are concerned about using aftermarket oil filters and often stick to OEM filters, assuming that they offer the least chance of “issues” with the filter or with warranty coverage. An Understandable Assumption In some respects, I can understand and even somewhat agree with this sentiment. It is often true that dealers will push [...]

It’s hard to believe the 2010 SEMA show is but one week away. AMSOIL is once again poised to generate some buzz amongst those in attendance with several new products entered into the New Product Showcase. Each year Las Vegas draws thousands of manufacturers and companies to the largest automotive specialty products trade eve nt in the world. The Specialty Equipment Manufacturers Association (SEMA) attracts over 100,000 industry leaders from all over the globe seeking to gain knowledge of the latest developments in the industry

As mentioned in a previous entry, AMSOIL is gearing up for the 2010 SEMA show armed with several new products for display in the New Product Showcase ( NPS ). The NPS features new products introduced throughout the year and selects winners for the ‘Best of’ award in various categories. An added benefit, however, is having this platform to showcase the progress AMSOIL makes each year with every new product development. Below are the three additional submissions into this years’ New Product Showcase.

AMSOIL SAE 60 Synthetic Motorcycle Oil (MCS)

by AMSOIL Synthetic Motor Oil Dealer

AMSOIL Synthetic SAE 60 Motorcycle Oil (MCS) is a premium oil designed for those who demand the absolute best lubrication for their motorcycles. AMSOIL Motorcycle Oil is the result of extensive research, and it is specially formulated to excel in all areas unique to motorcycles, including high engine RPM, wet-clutch lubrication, extreme-pressure regions of gears [...]

AMSOIL Synthetic Motorcycle Oils

by AMSOIL Synthetic Motor Oil Dealer

AMSOIL offers numerous different options when it comes to 2-cycle oils for your powersports and small engine equipment. Below you will find much information specific to each product, but, if that doesn’t help you completely narrow down your options, you can always check the AMSOIL Powersports Product Application Guide. In addition, if you’re REALLY stuck [...]

AMSOIL Synthetic 4-Stroke Motor Oils

by AMSOIL Synthetic Motor Oil Dealer

AMSOIL offers numerous different options when it comes to 2-cycle oils for your powersports and small engine equipment. Below you will find much information specific to each product, but, if that doesn’t help you completely narrow down your options, you can always check the AMSOIL Powersports Product Application Guide. In addition, if you’re REALLY stuck [...]

AMSOIL 10w30: API Sequence IIIF Test

by AMSOIL Synthetic Motor Oil Dealer

Part 3 of 5 in the series: Comparison Testing

The Sequence IIIF test is a stringent API SL, ILSAC GF-3 test designed to measure oil thickening and piston deposits in high temperature service, as well as provide information on valve train wear. The test is designed to emulate high-speed service under high ambient conditions. Objective Subject AMSOIL 10W-30 Synthetic Motor Oil (ATM) to an [...]

Many Harleys with older engines and some big-bore bikes require a 60-weight oil. While AMSOIL SAE 60 Super Heavy Weight Synthetic Racing Oil (AHR) provides more than adequate performance in these applications, it is not formulated to address the issues specific to motorcycles. In order to better address these issues, AMSOIL now offers Synthetic SAE 60 High Performance Motorcycle Oil (MCS). AMSOIL Synthetic SAE 60 Motorcycle Oil is formulated specifically for motorcycles using the same proven technology developed for AMSOIL 10W-30, 10W-40 and 20W-50 motorcycle oils.